Rising popularity of tennis and the growing preference for sports activities are the key factors expected driving the tennis equipment market over the forecast period.
According to the TechSci Research report, “Tennis Equipment Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2017-2027” The tennis equipment market is anticipated to grow at impressive rate through 2027 on account of expanding popularity of tennis around the world, growing interest in tennis among developing economies, rising public interest in outdoor sports like tennis, and increasing awareness of the health advantages of participating in outdoor sports, etc. Also, the companies are focusing on developing new features in their products in order to attract consumers to the market. For instance, Yonex Co., Ltd., a Japanese company that manufactures sports equipment, introduced the Yonex EZONE 100 2022 with new features. These characteristics include Yonex’s renowned ISOMETRIC head shape, a unique design element that makes Yonex racquets feel softer and more forgiving than equivalents with conventional shapes.
he key factors that drive support the growth of the global tennis equipment market include the rising adoption of tennis racquets, balls, shoes, and apparel among tennis tournament participants and professional athletes around the world as well as the rising number of different big and small tennis tournaments. Also, the companies identify the consumer preferences regarding the product of the tennis in the market. For Instance, Babolat, a French manufacturer of tennis and badminton equipment, is best known for its tennis racquets and strings, which are widely used by both professional and amateur players worldwide. Babolat identified three types of Spin Players such as fast spin, strong spin, and heavy spin players. On 23 August 2022, the company announced the launch of a range of Pure Aero racquets for different types of spin players. For fast spin players, the company is launching the Pure Aero 98 racquets, for strong spin players the company is launching the Pure Aero, and for the heavy spin players, the company is producing the Pure Aero Rafa racquets.
Rising preferences for health and fitness are one of the factors that drive the growth of the tennis equipment market. Tennis players engage in a variety of activities that raise their heart rates, such as jumping for the perfect swing, running down the court, and chasing runaway balls. The range of motion can be greatly expanded by using large tennis movements like swinging and reaching. The joints are lubricated, and the muscles and tendons are strengthened by these dynamic, stretching motions. Using a racquet teaches the body to maintain balance while striking and serving with a two-foot arm extension. A stronger immune system has been linked to getting enough vitamin D and playing tennis outside allows the absorb vitamin D from sun exposure.
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The tennis equipment market is segmented based on the type, distribution channel, and region. The distribution channel segment is divided into Supermarkets/Hypermarkets, Exclusive Stores, Sports Stores, Online, and Others (Direct Sales, Specialty Stores, etc.). The segment’s growth is anticipated to be boosted by several factors, including an increase in internet users, a fast-paced lifestyle, and increasing e-commerce platforms. The tennis equipment market report examines the growth, which is currently gaining momentum as more tennis players and professional athletes around the world adopt tennis racquets, balls, shoes, and apparel.
Key market players in the tennis equipment market include:
- YONEX Co., Ltd.
- Amer Sports Corporation
- Dunlop International Europe Limited
- GAMMA Sports
- TECNIFIBRE S.A.
- HEAD USA
- Nike Inc.
- Lobster Inc.
- Adidas AG
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Various companies provide tennis equipment, such as Yonex Co., Ltd. manufactures tennis racquets, golf clubs, snowboards, road bikes, tennis and badminton string, and more. A Japanese company called Yonex Co., Ltd. creates tennis accessories like racquets, strings, balls, clothing, and shoes. The business also makes gear and clothing for badminton, golf, and running. Equipment for tennis, golf, and badminton is among the goods it manufactures and sells.
Also, Amer Sports Corporation is a sporting goods subsidiary of China’s Anta Sports with equipment brands like Salomon, Arc’teryx, Peak Performance, Atomic, Suunto, Wilson, Armada, ENVE Composites, Louisville Slugger, DeMarini, and Sports Tracker. With the brand stores, factory outlets, and e-commerce, as well as trade clients like sporting goods chains, specialty retailers, mass merchants, fitness clubs, and distributors, the sells its products directly to consumers. In 34 countries, the company has its own sales organization.
“Tennis is becoming more and more popular around the world, and people are starting to prefer it as a form of physical exercise. Other important factors contributing to the market’s growth include the popularity of various grand slam tennis tournaments, including the Australian open, French open, Wimbledon, and US Open, the growth of various big and small tennis tournaments, and the increased use of product promotion and advertising. Additionally, there has been an increase in market research and development activities, modernization, and technological advancements in production.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
“Tennis Equipment Market – Global Industry Size, Share, Trends, Opportunity, and Forecast, 2017-2027F Segmented By Product Type (Racquets, Tennis Balls, Apparel, Footwear, and Others (Ball Machines, Strings, Tennis Bag, etc.), By Distribution Channel (Supermarkets/Hypermarkets, Exclusive Stores, Sports Stores, Online, Others (Direct Sales, Specialty Stores, etc.)), By Region, By Competition”, has evaluated the future growth potential of tennis equipment market and provides statistics and information on market structure, size, share, and future growth. The report is intended to provide cutting-edge market intelligence and help decision-makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities present in the tennis equipment market globally.
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